Senior Traffic Manager, Amazon Devices EMEA

Job ID: Amazon Business EU SARL (UK) - H91

At Amazon Devices EMEA, we're at the forefront of innovative consumer technology. We're seeking a passionate and experienced Senior Traffic Manager to join our dynamic team.

Are you passionate about digital marketing? Are you excited about reaching millions of customers who visit Amazon websites across Europe, and helping them discover the right products at the right time to improve their lives? If so, you're in the right place! Come join our traffic team in Amazon Devices EMEA, where your work will directly impact how millions of customers discover Amazon-made devices.

You'll be joining our Traffic team, whose mission is to ensure the best customer journey throughout the purchasing funnel, from product discovery to consideration and purchase. Our team supports this mission by working with various traffic-driving channels, providing data-driven insights to the Devices organization, and driving actions to optimize the customer experience through a wide variety of entry points.

Key job responsibilities

1. Own traffic reporting mechanisms for Devices leadership and provide crisp, concise insights regarding overall business and traffic trends to drive business impact.
2. Build mechanisms to coordinate the necessary audits for traffic channels to improve the overall customer discovery and purchasing experience.
3. Analyze data to derive actionable insights and present these to senior leaders in Europe.
4. Collaborate with global, cross-functional teams to drive strategic projects to optimize customer journeys.
5. Build testing roadmaps on controllable channel inputs to drive significant business outputs (e.g. search optimization).
6. Find opportunities to simplify, or eliminate, processes and build relevant playbooks. Define requirements for scalable automated solutions, negotiate resources and priorities while considering trade-offs.
7. Earn trust with stakeholders to align on forward-looking plans and/or adjustments to existing ones.
8. Proactively highlight risks and define contingency plans.

1. Experience in professional non-internship marketing
2. Experience using data and metrics to measure impact and determine improvements
3. Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
4. Experience building, executing and scaling cross-functional marketing programs
5. Experience communicating results to senior leadership
6. Experience communicating results to stakeholders
7. Experience using Microsoft Excel to manipulate and analyze data
8. Experience in digital marketing, actively managing and optimizing digital channels from strategy to execution (preferably expertise in search optimization)
9. Effectively managing leadership discussions via crisp written and verbal communication during meetings, document reviews etc.

1. Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
2. Experience with Salesforce and Tableau
3. Experience in audience segmentation and targeting
4. Experience in A/B testing
5. Experience in query languages for data manipulation (e.g. SQL)